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How To Get The Best From Your Business Coach

Hiring a business coach is one of the smartest decisions you can make. However, it’s one thing to hire a business coach, but it’s quite another to forge a positive relationship that will see your business soar.

Here are five ways to get the best from your business coach and propel your business to the next level.


Running a business is fraught with problems. A coach can help identify the cause and find a solution. Don’t ignore your worries – communicate them. Your coach is an incredible resource, but they cannot read minds, remember that a good coach is your safe space as well as your driving force.

Equally, you don’t pay your coach to answer simple questions. If the Internet can provide the solution, then it’s not a question for your coach. Don’t use your coach to assess the appropriateness of an image on your Facebook post for example; things like this are a waste of their time and your money.

Share Information

A core function of a coach is to hold you accountable, and true accountability can only be achieved with absolute honesty and full transparency.

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Provide your coach with the information they need about your business, including finances. This can be an uncomfortable process, but just as you wouldn’t expect your doctor to make a diagnosis without the aid of test results, you cannot expect a coach to provide you with valuable insights without the relevant facts and figures.

Ideally, you should update your coach at least once a week, and meet them face-to-face no less than once a fortnight. Be pro-active; ask for meetings and don’t be afraid to utilise their time.

It’s not just about the facts and figures. Share information about yourself, who you are and your aspirations, visions and goals. A good coach is genuinely interested in their clients, if you let your coach get to know you, your relationship will prove fruitful.

Don’t Waste Time

All too often, business owners have an inspiring session with their coach and then do nothing. This is not the time to rest on your laurels; it’s the time to work hard.

This sounds obvious, but many people have fantastic business plans, hire a coach and expect success to magically happen – it won’t. Your coach will guide you and push you to your limits, but it’s down to you to make it happen.

If you’re making excuses, you’re wasting time. There will always be a reason not to work, but if you procrastinate instead of getting the job done, a business coach is a pointless investment.

Leave Your Ego At The Door

Rule 101 when it comes to using a business coach: be prepared to hear when changes need to be made. A coach will be brutally honest and it’s essential that you listen, if you find yourself saying more than you’re hearing, you’re missing the point.

You can’t shock a business coach. They’ve dealt with every scenario in every type of business. Let your guard down; you didn’t pay for an expensive coach to deal with stressful situations alone. Draw on your coach’s extensive knowledge and experience and learn from it.

You hired your coach to tell you what you NEED to hear, not what you want to hear. As the saying goes, pride goes before a fall; your ego has no place in your business plan.

Think Big

Don’t limit yourself.

A coach is dedicated to you and your business – capitalise on this. Prepare for your sessions and spend them pushing big ideas and developing strategies.

A good business coach is not there to help you achieve mediocrity.

Ultimately, a good coach will demonstrate that the sky is the limit when it comes to your business, but it’s a relationship that has to be nurtured and worked at. If you make the investment, you need to get the absolute best from it.  If you want your business to succeed, you have to work fluidly your coach and be a team. Commit to that, and you will see your confidence increase as well as your profits.

Straight talking advice on Get The Best From Your Business Coach from Yorkshire Powerhouse

Get The Best From Your Business Coach – have you any questions?

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